Portfolio — Gautam Hans
Portfolio

Real work. Real results.

A selection of client work across growth, marketing, and web development — with the outcome each project drove. Numbers anonymized where required.

01

AI SEO & Organic Growth

Ranking on Google and getting cited inside ChatGPT, Gemini & Perplexity.

Surfaced inside AI search for “best interior designer in Faridabad”

Surfaced inside AI search for “best interior designer in Faridabad”

Recommended by AI assistants for “best massage place in Mississauga”

Recommended by AI assistants for “best massage place in Mississauga”

Organic clicks 56 → 424 and impressions 269 → 10.5K in 3 months

Organic clicks 56 → 424 and impressions 269 → 10.5K in 3 months

Impressions scaled 962 → 12.3K with rankings climbing

Impressions scaled 962 → 12.3K with rankings climbing

6.34K clicks & 292K impressions: up from zero a year earlier

6.34K clicks & 292K impressions: up from zero a year earlier

150K organic clicks across 12 months of compounding growth

150K organic clicks across 12 months of compounding growth

Clicks 97 → 467 and average position improved 16 → 7.8

Clicks 97 → 467 and average position improved 16 → 7.8

9.6% CTR at average position 7.8: consistent page-one visibility

9.6% CTR at average position 7.8: consistent page-one visibility

Cited 162× in Google AI Overviews & 32× in ChatGPT; 5.3K keywords ranking

Cited 162× in Google AI Overviews & 32× in ChatGPT; 5.3K keywords ranking

02

B2B Lead Generation

Predictable pipelines of qualified, high-intent enquiries.

398 form leads at ₹25.30 per lead via Meta Instant Forms

398 form leads at ₹25.30 per lead via Meta Instant Forms

398 qualified leads from a single ₹10K ad budget

398 qualified leads from a single ₹10K ad budget

511 form leads at ₹26.70 each as spend scaled

511 form leads at ₹26.70 each as spend scaled

575 leads at ₹26.55: cost per lead held steady at scale

575 leads at ₹26.55: cost per lead held steady at scale

125 leads at ₹21.97 per lead with tighter targeting

125 leads at ₹21.97 per lead with tighter targeting

130 furniture & décor leads at just ₹10.33 each

130 furniture & décor leads at just ₹10.33 each

962 leads from one campaign: thousands generated, CPL from ₹21

962 leads from one campaign: thousands generated, CPL from ₹21

03

Google Ads

Search, Shopping and Performance Max campaigns scaled profitably.

13.75× ROAS: $467K spend returning $6.43M in conversion value

13.75× ROAS: $467K spend returning $6.43M in conversion value

$2.36M managed across 3 years: 8,930 conversions from 482K clicks

$2.36M managed across 3 years: 8,930 conversions from 482K clicks

$22.9M in conversion value from $3.62M spend at 6.32× ROAS

$22.9M in conversion value from $3.62M spend at 6.32× ROAS

13.46× ROAS: 5,140 conversions worth $10.8M from $806K spend

13.46× ROAS: 5,140 conversions worth $10.8M from $806K spend

04

D2C Performance Marketing

Profitable customer acquisition for consumer brands.

18.25× purchase ROAS on top-performing ad sets

18.25× purchase ROAS on top-performing ad sets

₹66.6L in sales (+185%) and 4,302 orders (+258%)

₹66.6L in sales (+185%) and 4,302 orders (+258%)

₹1.9 Cr in revenue & 11,765 orders: scaled from near zero

₹1.9 Cr in revenue & 11,765 orders: scaled from near zero

$437K revenue from $102K spend: 4.27× ROAS (Meta) & 4.69× (Google)

$437K revenue from $102K spend: 4.27× ROAS (Meta) & 4.69× (Google)

05

Shopify Development

Conversion-first stores built for scaling D2C brands.

Falak-e-Noor: premium ethnic-wear store, 4.9★ from 146 reviews

Falak-e-Noor: premium ethnic-wear store, 4.9★ from 146 reviews

Bunaai: ethnic women’s-wear store built to convert

Bunaai: ethnic women’s-wear store built to convert

Ambraee: clean, category-led women’s fashion store

Ambraee: clean, category-led women’s fashion store

Bold editorial streetwear storefront with a premium feel

Bold editorial streetwear storefront with a premium feel

NAN: story-led premium women’s-wear store

NAN: story-led premium women’s-wear store

Heritage jewellery store with rich UGC product storytelling

Heritage jewellery store with rich UGC product storytelling

Reynesaa: demi-fine jewellery store with shoppable video

Reynesaa: demi-fine jewellery store with shoppable video

Varo Jewels: handcrafted heritage jewellery store

Varo Jewels: handcrafted heritage jewellery store

Tressential: bags & accessories store built for conversion

Tressential: bags & accessories store built for conversion

Jutties Maker: handcrafted footwear store, review-rich PDPs

Jutties Maker: handcrafted footwear store, review-rich PDPs

Saalvi: premium men’s footwear store, collection-led layout

Saalvi: premium men’s footwear store, collection-led layout

Collection-driven watch brand store engineered to sell

Collection-driven watch brand store engineered to sell

06

WordPress & Wix Development

Fast, SEO-ready business websites that convert.

Milo: dog-insurance site with a lead-driving price calculator

Milo: dog-insurance site with a lead-driving price calculator

Goalz: football-academy site built to book training sessions

Goalz: football-academy site built to book training sessions

Artem Astakhov: personal-brand portfolio for a SaaS operator

Artem Astakhov: personal-brand portfolio for a SaaS operator

Astryon: finance-consulting site, authority-led with clear service tiers

Astryon: finance-consulting site, authority-led with clear service tiers

Lumyn AI: conversion-focused SaaS product landing page

Lumyn AI: conversion-focused SaaS product landing page

Dreem Studio: architecture firm with a striking project showcase

Dreem Studio: architecture firm with a striking project showcase

Lumexa: bold architecture-studio site with strong brand identity

Lumexa: bold architecture-studio site with strong brand identity

Mercket: marketing-agency site built around ROI and proof

Mercket: marketing-agency site built around ROI and proof

Acilav: results-driven SEO-agency site with a strong proof section

Acilav: results-driven SEO-agency site with a strong proof section

Virtus: premium fitness-studio site with class booking & social proof

Virtus: premium fitness-studio site with class booking & social proof

Let’s talk

Want results like these for your business?

Every project starts the same way — finding the bottleneck that’s actually limiting growth, then building the system to remove it. Let’s talk about yours.

Chat on WhatsApp